Pay Per Click

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked

How We Do PPC

Keyword research for PPC can be incredibly time-consuming, but it is also incredibly important. Your entire PPC campaign is built around keywords, and the most successful AdWords advertisers continuously grow and refine their PPC keyword list.

Google AdWords

Google AdWords is the single most popular PPC advertising system in the world.

PPC Keyword Research

Keyword research for PPC can be incredibly time-consuming, but it is also incredibly important.

Managing Your Campaigns

We’ll need to manage them regularly to make sure they continue to be effective.

We Have A Keen Eye For Detail

An effective PPC keyword list should be:

  • Relevant – Of course, you don’t want to be paying for Web traffic that has nothing to do with your business. You want to find targeted keywords that will lead to a higher PPC click-through rate, effective cost per click, and increased profits. That means the keywords you bid on should be closely related to the offerings you sell.
  • Exhaustive – Your keyword research should include not only the most popular and frequently searched terms in your niche, but also to the long tail of search. Long-tail keywords are more specific and less common, but they add up to account for the majority of search-driven traffic. In addition, they are less competitive, and therefore less expensive.
  • Expansive – PPC is iterative. You want to constantly refine and expand your campaigns, and create an environment in which your keyword list is constantly growing and adapting.

 

Reach Us

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13005 Greenville Avenue,
California, TX 70240

+22 140 006 754

contact@divifinance.com

Book a Free Consultation